https://growthmodels.co/1dpc/ - Helps create a list of people who are [[Givers]] not [[Takers]] - Foot in the door - Upsell to other offers - Givers care about the quality of their products - Compared to traditional email marketing, you only have people who are willing to pay - If you are only making content to run a business, this saves effort since: - Building free lead magnets that give away your expertise for free – which is a terrible trade-off IMO - Nurturing leads who only want freebies and have no intent of ever buying from you - Having no focus and chasing every new tactic people talk about in the hope of bumping up those vanity metrics that don’t lead to cash made - Getting on the “content hamster wheel” and suffering from burnout without even a $1 to show for it - Helps people use the product ## Context Right now I have… $1 sale with a $47 bump. Upsell of a $99 / month community. Downsell of a 7-day trial of community at $1. I have a free community for general support as well. Wonder if charging $1 subscription for that would be a potential option.