The more authority you have, the less convincing you have to do to get customers or collaborators. Survival (finding leads, worrying about proper pricing) vs growth (abundance of people messaging you, no hesitation). Choosing how authoritive you are boils down to the question: do you prioritize profits or connection? ## Audrey Lo Authority Workshop ### Benefits Don't want top ay so just going to do my own research: - **Unique Positioning:** So you land $1K-$3K deals without competing with other creators. - **​Authority Content Strategy:** Exactly what to post so you get quality leads every day. - ​**Community Builder:** How I built an audience of 8,000 followers that buy my stuff. - ​**Community Funnel:** So you can turn more of your existing followers into clients. - ​**3 Authority Traps:** What your prospects think of you (and how to fix it.) - **​12 Authority Templates:** Plug these into your content tomorrow to start landing clients. - **Personal Roast:** If you show up live I'll roast your stuff so you get more leads right away. - **Recording:** Recording and slides included so you can use them whenever.