## Types niche transformation price monetization access - **Digital Product** – Products that are experienced digitally and can scale infinitely with little to no incremental cost. - **Subscription** – Products or experiences that are billed on a recurring basis. - **Membership** – Subscription products that have some element of peer-to-peer connectivity and private resources. - **Services** – Requires some direct time in the form of fulfillment. Often requires some level of customization. - **Live Learning** – Educational experiences delivered during live sessions with the instructor and/or other students. - **Physical Products** – Made of matter. You can hold these in your hands. - **Royalties** – Revenue earned from the licensure of intellectual property. - **Affiliate** – Commissions earned by referring customers to a third-party’s products or services. - **Advertising** – Pre-payment for sharing marketing messages on behalf of a third party. - **Tipping** – Revenue earned directly from your audience without the expectation of receiving anything in return. ([View Highlight](https://read.readwise.io/read/01hatvtjev6y7xg4a5yezrnjrk)) ## Levels - Do it for you (service) - Done with you (coaching) - Done with you (group) - Done by you (product) ## Community-based - Community - VIP seat - [[Cohort Based Course]] - Masterclasses - Digital Products - Something else ### Criticism https://www.reddit.com/r/Healthygamergg/comments/18cci2s/healthy_gamer_the_monk_and_the_rat_a_criticism_of/ - The people who need the advanced content the most often can't pay - Dr. K's stated audience is himself when he was a degenerate gamer. I, too, was a degenerate gamer but I grew up in poverty. I was able to turn my life around thanks to long-form, advanced free content from people like Dr. K and a $10 monthly subscription would have meant missing a few meals that month which isn't a trade I could make. I've found Dr. K's latest style of videos very well-researched (though I wish he would cite sources) but surface level and likely wouldn't have helped me affect actual change. On the other hand, the content that Dr. K started with which was multi-hour long interviews was completely transformative but it seems similarly long-form content will not be freely accessible with memberships - There once was a psychiatrist that wanted to make the world better so he recorded himself talking to people about their feelings. He wanted more people to be able to see those recordings so he posted them to YouTube. But they could be getting more views if they were algorithm friendly so he hired an editor and a channel manager. But he had to pay those employees so he started to run ads and take sponsorships. But in order to manage the money and the sponsorships he had to start a business. In order to keep the business running he had to hire even more people. In order to pay these new people he had to more aggressively game the algorithm which meant less long-form and more shallow content. And in order to be able to make long-form and advanced content again he came up with paid memberships. I wonder what he'll do next. ## Swipe File https://jayclouse.notion.site/97b7e163788e412b9f64b9f4fbf07ca3?v=4a075662d0614e0ba485c47a424efcac ## Dark Practices - make people use their intuitive brain so they dont have time to think analytically