- Seek wealth, not money or status - Pick partners with intelligence, energy, integrity - Intelligence is useless if you don't have energy - Integrity makes sure you are on the right direction - Watch out for signalling - Delegate things and hire only people who are fully passionate - You can't focus on progress if you are busy motivating - High self-esteem, a high self-respect for themselves - Judgment is the decisive skill - Set an aspirational hourly rate - Work as hard as you can - Be too busy to "do coffee" - Keep redfining what you do - Escape competition through authenticity - A calm mind, a fit body, a house full of love - Productize yourself -