## Summary ## Notes ### Structure - Educate and inspire through your own story - Tag people for first pitch - open 3 cart - recorded version of the workshop - share experiences - case study - QnA - is it for you? counter objections - Okay, tell me the truth {name} - Suggestions and solutions - Can't afford it right now, offer a payment plan or refund guarantee - Last call, cart is about to close - After cart close - Why didn't you buy? - Pure value emails for what they want - A couple weeks after first opportunity, send another launch sequence - if they have watched the webinar, watch it - exit funnel, enter new one