## Applications Synergy promotes the idea of [[Collaboration]] by [[Hiring employees]] > It’s when a marketer who used to promote affiliate and drop shipped products teams up with a great engineer to build a high-quality with a real brand. Or when an engineer pairs with a designer to make their solution easy to use for the masses. > Where can you look at the raw materials—whether they are labor, capital, media, or something else—and dream up a unique combination where the sum are greater than the parts? > That’s when you’ll be able to achieve exponential growth in your wealth and impact, rather than simply linear returns. And most of all, look for the places where you can combine disparate items and people to create something where everyone feels like they are getting a great deal. ([View Highlight](https://read.readwise.io/read/01htnw19wmtjzgvt40fzem44h7)) ### Systems [[Systems thinking]]