Information
- For context, my main channel wasn't positioned to be a vtuber, but moreso a creator related to productivity and a specific app. but my plan is to incorporate my vtuber aspect in a way that it infuses both intentions that even the middle-aged, weeb haters would still enjoy lol
- the reason why i want to mix this with my existing brand is to use the creative potential of 3d art to better illustrate and articulate the meaning behind the space theme of my channel
- Core ideas include
- [[Digital Universe]]
- [[Digital Galaxy]]
- [[Digital Self-Actualization]]
- Example existing content
- Semi-talking head https://www.youtube.com/watch?v=dSkvbv7YFx0
- Sharing a learning experience https://www.youtube.com/watch?v=TDhTpPIjsDg
- I'm more of a thoughtful/chill personality, i'd like to be someone you can put in the background when watching one of my video essays, or someone you can relax watching or listening to before bed, to give a safe space to wander
- You can see the types of videos I think I want to make near the end of the document in the "Goals" section
- I have a 3d model set up in warudo that I will use for recording and streaming. you can see an example of the different scenes here
- https://youtu.be/8tZJuHZjzAc
- My current brand and content setup is:
- Youtube
- Main channel for more educational-oriented videos
- Plan to make a second channel for more rambly?
- Educational includes tutorials and higher-quality videos related to self-learning, productivity, whatever i'm learning about from books
- Digital galaxy, which is me publicly sharing my notes and what i'm doing online at https://notes.johnmavrick.com
- Newsletter for sharing sharing updates, new content in my digital galaxy and new ideas/writing
- https://newsletter.johnmavrick.com
- (Plan to) do streams for coworking
- Plan to do coworking sessions initially, then do just casual chatting or gaming after
- Free email courses to help people create their own personal productivity systems by learning across a few days + downloading a template like https://free.johnmavrick.com/obsidian-templates
- Main product for people who are interested in a done-for-you system for productivity:
- One is for personal use https://shop.johnmavrick.com/usv
- One is for school https://shop.johnmavrick.com/obsidian-university
- A casual discord where there's no events, but i might integrate it with my main channel when it happens
- [[My vtuber specifics]]
Inspirations
- Kurzgegast, promoting curiosity in an accessible and non-capitalistic or predatory way with his animations and storytelling
- HealthyGamerGG to help the gamer demographic use their addictions to improve their lives
- A more meaningful approach to self-improvement
- Anime video essayists that add nuance to things we enjoy, promoting curiosity
My goals
- **Letting my current audience know about this transition into becoming a vtuber**
- What should I share on my website to get them interested in learning and self-actualization?
- how do you think i could market my vtuber plans for people already in my current channel?
- I feel my current home page for my website, my newsletter funnels, might not be as accessible if i were to start growing a more general audience
- Thoughts on having the two channels vs one
- My thought process can be seen in [[Split YouTube channels]]
- Examples of channels that do this:
- Coffeezilla
- Ludwig
- Main is for polished content
- Second is for casual videos
- https://www.youtube.com/@celeritydust
- Start worldbuilding with my digital stuff
- Already have two digital products I sell, but need a bridge to get them someone capable of using it and interested, and I feel like this would be the way to do so
- Space-theme, metaphor for technology and the internet
- Using my personal story of self-actualization to help people go from escapism to being curious and productive
- Have a warudo environment to help facilitate that
- Plan is to multi-stream on Twitch and Youtube, not sure if it would be worth streaming on my second channel
- Streams won't be my main focus yet, YouTube videos probably will still be due to prior experience and traffic
- Nurturing existing community
- Debut mid-late august to start doing the coworking sessions
- Based on my focus on videos for quality and streams moreso just for chilling, if i decide to do a debut what should i focus on
- Keep it low investment until i can consistently attend to creating videos for both channels
- Find a way to be more consistent with sharing updates on what i'm working on in X and my Discord
- It would be interesting to know what has personally worked and been helpful for commentary-style vtubers like Mari Yume beyond just basic Youtube retention tactics
- I still need certain brand assets
- Stream schedule
- Start trying to tap into related target audiences
- HealthygamerGG videos
- People into video essays, esp about anime/gaming
- People who are into esports or competitive gmaes
- I used to have a history of being good at competitive FPS games, which I feel was very helpful in giving me the passion-led cultivation of skills i have now π
- ADHD-C
- Creating Youtube videos to attract these target audiences
- Video-essay-style content
- Using the ideas from my notes to create more polished and in-depth explorations
- I'm still unsure on if I want something less edited like HealthyGamerGG's lectures or something like the following examples
- https://www.youtube.com/watch?v=k-UZaJtzp2g
- https://www.youtube.com/watch?v=Z0q0_M58VV0
- Focus is still on the person but there is immersive editing
- Face is still more common
- Longer format
- Not retention-editing
- Educational
- Conversational
- Just having small videos on exploring ideas, would be done to practice for streaming and spontaneous speech, biggest inspiration is https://www.youtube.com/@celeritydust
- Story-telling based during experiences
- My main focuses are from personal growth as I learn or do new things
- Example is https://www.youtube.com/watch?v=OrmKzaeoL2c
- An example of one I've already done before is https://www.youtube.com/watch?v=TDhTpPIjsDg
- Creative educational content
- With my Warudo usage and learning blender I plan on doing having more world-building/story-driven narratives like https://www.youtube.com/watch?v=UebSfjmQNvs
- World-building based on core space metaphor core ideas i mentioned earlier
- https://www.youtube.com/watch?v=VsRmyY3Db1Y
- Most vtuber editors I know have editing styles closer to retention editing, is there any you know that might be more suited for this style of content?
- Make this audience interested in my existing services, products, and educational content
- Ideally if they watch my video, they would be able to visit my website/yt description then take an email course or go on a video lesson series to help them understand and be interested my core space themed ideas
Let me know if you have any more questions and need any more details!