## Video Essays > It's because people aspire to be content creators, not creators of great content. > youtube is very entrepreneurship minded now. everyone is either a guru, a commentator, or is farming for engagement. this is just the sad state of content creation at this point in time tho, everyone wants that rich youtuber life > where morons will fight for your attention to explain why some elf-woman is problematic or how some space samurai is actually a Nietze-esk allegory about capitalism or how a cartoon about a talking owl is actually a deep and complex commentary about abortion rights or whatever the fuck. The question is, which side of the world do you want to cater towards?