ai heatmap to see if your focus is standing out [[Thumbnails work depending on psychology, not design]] [[Types of thumbnails]] titles less than 5 words for easy understanding ## My Process - Look at inspiration - See if I can use AI ## Checklist > [!INFO] Cheatsheet > [Cheatsheet](https://s3.amazonaws.com/kajabi-storefronts-production/file-uploads/sites/2147639332/themes/2155904121/downloads/17fd530-115-54b4-2a32-8183e871fe5_Thumbnail.pdf) ### Scroll stoppers Choose a few scroll stoppers: - faces show intentions - leverage familiarity bias - face for branding OR for leveraging other people - or interfaces - numbers, money - emotion - danger or movement - bright colors - aesthetically pleasing ### [[Thumbnail visual design]] ### Test it - Test that [[Thumbnails work depending on psychology, not design]] - clarity - easy to see - smallest is suggested sidebar - can you read every word? - can you easily identify every element? - contrast - choose related channels - can you interrupt pattern? - can you stop scroll? - glance test - show to someone else ### Post-upload - variations - how to know when to swap - if above average, continue - only do if everything (impressions, views, upload) is below average ### My application - Mine are mostly transformation thumbnails - My thumbnail scroll stoppers are: - Familiarity bias - logos - Bright colors, most productivity thumbnails are less playful - Aesthetically pleasing (in my opinion, but sometimes can be cluttered) - I guess I could be more intentional and try different thumbnails? Probably for my more general videos ## Examples thumbnail.tv, screenshot ## Misc [[Thumbnail University Takeaways]] ## Vtuber thumbnail https://docs.google.com/document/d/1pInqvi_E8N30wlWRdIVCccKpOOtEtaHJ2btbSXm3tXo/edit?usp=sharing